DOLLAR SHAVE CLUB ⚔︎ DULL LIFE
In a series of the longest, dullest ads possible, we sent a message to Dollar Shave Club members waiting too long to change their blades: Watching this is dull. Your blade shouldn’t be.
This woman did a puzzle. A man worked out on a Nordic track. A kid practiced the triangle. A guy worked a night shift. And they all did it in real time, in one take.
This woman did a puzzle. A man worked out on a Nordic track. A kid practiced the triangle. A guy worked a night shift. And they all did it in real time, in one take.
- Winner: Digiday Video Awards, Best Video Series
- Winner: Digiday Video Awards, Best in Show
- Winner: NYC American Advertising Awards, Gold
- Finalist for 4 Shorty Video Awards
︎︎︎ Agency: Decoded Advertising
︎︎︎ CD Art: Victor Sie
︎︎︎ Directed by JEAN
︎︎︎ CD Art: Victor Sie
︎︎︎ Directed by JEAN